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AMP: Grassroots²

Minnesota

Underground Media Collective


Mission: The Underground Media Collective is re-imagining public media. We are a multimedia platform for storytelling and high-quality content. We are owned and shaped by community members through a cooperative model.

The Underground Media Collective was established to ensure the public narrative better reflects and serves marginalized communities. We amplify community voices. We provide access to comprehensive, nuanced information about critical issues. We produce and distribute content, track and train other media, and support and share content from community members – with fair compensation and protection of their intellectual and artistic rights.

We own our bias of social, economic, and racial justice and promote equity and social change.